"The Salesman of the Century."
Inventor and the man called "the greatest marketer/salesman of the television era," Ron Popeil. He's sold everything from the Veg-O-Matic to the Pocket Fisherman on television, amassing over one billion dollars in sales. He's written a new book about how he did it, Ron Popeil: The Salesman of the Century, (Delacorte Press, with Jefferson Graham).
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Host
Related Topics
Other segments from the episode on February 7, 1996
Fresh Air with Terry Gross, February 7, 1996: Interview with Tim Berners-Lee; Interview with Ron Popeil; Review of Anonymous's novel "Primary Colors."
Transcript
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